KGeN partners with Vurse: A decentralised short video content platform we all deserve
Data privacy, content ownership and revenue sharing for the KGeN Community—Vurse is going beyond just content creativity
Why be one-dimensional?
Many of the top platforms out there today focus on just content creativity with basic messaging. Many argue that their innovation, tech and functionalities in terms of growth are close to hitting the ceiling. Vurse, an upcoming pioneer as a short video-sharing platform, came, saw and decided to conquer the space.
What stands out is their drive to create a creative space where users and the KGeN Community can produce and share short-form video content, leveraging both the rise of a creator ecosystem and the benefits of decentralisation. Built on Base, they’re uniquely positioned at the intersection of mainstream social media and the Web3 landscape.
All in for decentralized Social Media
Vurse’s reason to build on Base was simple—there’s a belief that’s where all Web3 Socials will land in the future. Base is proving to be an attractive destination for Web3 social builders for many lucrative reasons: it’s fast, it’s low-cost and it combines Coinbase’s distribution and tooling very efficiently.
By integrating with Lens Protocol and Farcaster, Vurse is empowering users with blockchain-secured identities and ownership of their data allowing platforms to build on top of this data. The trinity of building on Base, Farcaster and Lens Protocol has massive perks especially when one realises that most Farcaster users are conducting transactions on Base which has seen its share increase from 15% in October to 80% today.
The rise of Vurse
Currently, Vurse is the #1 free entertainment app in UAE, beating the likes of TikTok, Netflix, Disney+ and Amazon Prime, within 4 months of their official rollout.
Vurse is building towards enhancing its platform with features such as decentralised social graphs, generative AI for content creation, short video royalties and much more, gaining from decentralised infra such as Lens Protocol and Farcaster. They’re also gearing up for a token launch sometime shortly.
Other big wins include:
📸 Gained 784K+ installs, 490K+ total users, 367K+ DAU, generating 28m+ events
📸Featured as the “Top Free App (#1)” in the Entertainment Category, beating the likes of TikTok, Netflix, Disney+ and Amazon Prime
📸1200+ Content Creators onboarded with combined following of 350M+ across TikTok and 100M+ on Instagram
📸Deal signed with Sony Music to onboard their Music Catalog; ongoing negotiations with Universal, WMG, etc.
Own your content, own your creativity
The KGeN Community is sure to appreciate a more evolved short video content platform that creates a hyper-interactive experience rather than passive viewing. Vurse is poised to give fans and creators full ownership of their content, encouraging them to monetize their creativity and benefit from a combination of unique Web3 and AI tools, challenges, events and meaningful interactions.
About Vurse
Vurse is an interactive short video platform, a destination for users to showcase, consume and engage with talent, ideas and culture from anyone. We are united under the vision of nurturing the world’s most extraordinary talents and making their content accessible anytime, anywhere.
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About KGeN
Kratos Studios, since 2022, has been on a mission to on-board millions of micro-gaming communities across emerging markets to Web3 to create the most powerful P.O.G. (Proof of Gamer) Engine & The Kratos Gaming Network (KGeN). The P.O.G Engine will empower gamers & game developers across the globe to interact with one another seamlessly via the multi-chain gaming data network - KGEN.
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